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Tue 22 May 2012, 19:14

Translation and Localization, Too Overcomplicated?!

Translation and Localization, Too Overcomplicated?!
Not all translation service buyers have the same needs. Requirements differ depending on where companies are in their global evolution. With varying needs and priorities, and a massive selection of translation service providers estimated to exceed 20,000 independent vendors worldwide and growing, how do you decide who to choose?

Some companies elect to come up with elaborate RFPs. These RFPs frequently contain exhaustive details to help differentiate between, and narrow down, suitable vendors. But often these RFPs are very time consuming to create, respond to and analyze, potentially overcomplicating the process.

The mere fact that the translation service industry is so fragmented fashions the need to overcomplicate matters. After all, companies want to create differentiators to claim a competitive edge.

Filed under: Intel SW Partner ProgramIntel® AppUp Developer Programbusiness and marketinggeo expansioninternational expansioninternational
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